Drugmakers could ease fears of transactional, unsupervised prescribing by collaborating with patients’ regular care teams.
Its new ChatGPT for Healthcare aims to win over physicians and health systems with HIPAA-safe, evidence-based tools.
Brands should plan for campaigns around live events while treating streaming as a test bed for targeting.
FIFA’s deal taps short-form video to spark fandom, fuel real-time viewing, and drive World Cup commerce
New filters let users search specifically for Shorts or long-form, giving brands clearer intent signals.
Social and video lead in innovation potential, yet placement and fraud risks remain hurdles.
28% of retail commerce media decision-makers in North America and Europe say they review and approve creatives manually but lack automation or dynamic capabilities, according to November 2025 data from Koddi and Forrester Consulting.
As AI agents gain traction, reliability will determine if consumers stick around.
As product catalogs grow, content multiplies, and shopping journeys splinter across platforms, AI recommendation engines are becoming the connective tissue between desire and decision. In 2026, retail leaders expect the technology to move from responding to queries to proactively anticipating what consumers want and guiding them through increasingly complex choice environments.
With 63% of consumers expecting unemployment to rise, retailers may face more belt-tightening ahead.
This FAQ examines what's verifiable about ad blocking today and what marketers should watch in 2026.
Kroger, CVS, and others are increasing in-store retail media investments as interest grows.
Agentic AI is becoming agencies' operating layer. CES 2026 showed holding companies reframing AI as the system that unifies workflows, accelerates execution, and boosts accountability.
JPMorgan buys the $20B portfolio at a discount, inheriting risks but gaining a unique opportunity.
With AI-powered security and no retail conflict, Clover’s palm-pay push could win where Amazon stumbled.
A Crypto.com deal lets shoppers pay in any crypto—not just stablecoins—seamlessly at Stripe merchants.
Constellation Brands blames weak demand on the stiff socioeconomic headwinds facing Hispanic consumers.
US dietary guidelines overhaul decades of low-fat advice and target added sugar.