Meta brings ads to Threads: The move marks a strategic push to monetize the app and offer an alternative to TikTok and X.
As consumers get bored of brands—72% said that “very few really stand out as different,” according to VML’s 2025 Future 100 report—marketers are turning to creative campaigns to attract attention.
Younger banking customers care more than their older counterparts about banks’ diversity.
The issuer faces rising charge-offs, slowing volume growth, and declining active accounts
Working with Visa will bring the future P2P platform added trust and security—as well as real-time payment capabilities
The expanded partnership boosts merchant acceptance for both Fastlane and Pay with Venmo
Retailers get burned on DEI: Companies risk backlash whether they stand firm or capitulate to anti-DEI pressure.
Affordable AI is a game-changer for marketers, but DeepSeek’s data privacy practices may scare off companies wary of Chinese server storage and security gaps.
Grocery is the second-largest ecommerce category we track, garnering $220.48 billion in 2025, according to our “US Digital Grocery Forecast 2025” report. Walmart is the top digital grocery retailer, capturing 31.6% of US grocery ecommerce sales in 2025, followed by Amazon (22.6%) and Kroger (8.6%).
Starbucks’ turnaround takes shape: While US comp sales fell for the fourth-straight quarter, CEO Brian Niccol is confident that investments in the store and worker experience will bear fruit.
Hims blames drugmakers for high GLP-1 prices in Super Bowl TV spot: It’s a bold—and expensive—move for Hims, especially considering the uncertain future of compounded weight loss drugs and doctors’ growing apprehension of how these treatments are marketed and sold.
Consumers’ vaccine skepticism persists: Their growing distrust coupled with the spectre of RFK Jr. leading the HHS could portend bad news for Big Pharma
Neko Health secures $260M in Series B funding: The medical scanning startup is now valued at $1.8 billion, which feels overblown when you take consumers’ appetite for the service and ability to afford it into account.
Spotify and UMG expand their partnership: Companies offer new subscription tiers, premium content bundles, and artist-first royalty reforms.
DeepSeek’s affordable AI is a game-changer for marketers, but DeepSeek’s data privacy practices may scare off companies wary of Chinese server storage and security gaps
LVMH beat analysts’ middling expectations in Q4: But the company’s 1% growth suggests the luxury sector may take some time to bounce back.
Microsoft, Oracle, and billionaire investors are vying for a TikTok buyout, with ByteDance keeping a stake. The deal could reshape TikTok’s data security and advertising model.
Sam’s Club's efforts to streamline its shopping experience pay off: It soared past Costco to place first in this year's customer satisfaction rankings for general merchandise retailers.